Saturday, May 3, 2014

The Caturday Report! Old Time Cat's Map Of The World Released

*Click on photos for full size*

Mars-owned petfood brand Whiskas has imagined how your home, and garden, might appear to your cat in a series of press ads aimed at demonstrating how well it understands the feline brain. The beautifully-drawn and detailed maps rename every feature from the cat's point of view -- for example, Table-top Mountain, Washing Up Wetlands and Shelf Highlands. The ads are copy-heavy, but if you take the time to read (which presumably the brand hopes cat lovers will do), they're charming and amusing. Abbot Mead Vickers BBDO was responsible.

Sorry,  but I couldn't find more of the full sized maps.  The other ones can be viewed here:

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